Digital Trust & Advisory

Building Trust
in a Digital World

I help organisations navigate digital transformation, build trustworthy systems, and nearshore software development to Bulgaria — with 25 years of hands-on experience to back it up.

Jeroen van Hertum — Digital Trust Expert

Services

Whether you need a trusted advisor, a critical voice in the boardroom, or someone who can stand on a stage and make Digital Trust compelling — I bring deep expertise and a network built over two decades in the field.

Nearshoring Advisory

Bulgaria is one of Europe's best-kept secrets for software talent — and I have been building teams there since 2004. I help companies assess, set up, and run nearshore operations that genuinely deliver: the right structure, the right culture, and a network I have spent 20 years building.

Digital Trust Audit & ISO 27001

As a former CISO with ISO 27001 implementation experience, I assess how trustworthy your digital organisation actually is — and I help you fix the gaps. This covers security governance, information management practices, certification readiness, and the organisational culture behind it all.

Digital Transformation

Digital transformation fails when it becomes a technology project. I advise organisations on the people, processes, and decisions that make change stick — connecting strategy to execution with the clarity that comes from having done it across dozens of companies over 25 years.

Keynote Speaking

I speak on Digital Trust, AI and accountability, nearshoring, and the practical realities of building trustworthy organisations. My talks draw on real experience — not frameworks — and are aimed at decision-makers who want substance over slides.

Board Membership

With 8 years as a board member at Strypes and active roles in the Dutch Bulgarian Chamber of Commerce and Dutch Tech Bulgaria, I bring the governance perspective of someone who has sat on both sides of the table. I offer independent board membership for tech and transformation-focused companies.

Thoughts on Digital Trust

These are crazy times. AI is accelerating everything, and the question of who — and what — to trust has never been more pressing. I write about Digital Trust from a practitioner's perspective: honest, practical, and without the buzzwords.

More articles on the way — follow me on LinkedIn to be notified.

Jeroen van Hertum

25 Years. One Constant Thread.

I started as a developer in the Netherlands, co-founded Sourcelab Bulgaria in 2004, moved to Sofia in 2010, and have spent the years since working at the intersection of technology, trust, and leadership. My oldest client relationship is 25+ years old. That is not retention — that is what trust looks like over time.

Read My Story →

Want to Talk?

Whether you need advisory support, a speaker for your event, or an independent voice in your boardroom — I am always happy to have a conversation.